THE ELIXIR OF BLOOMS Jour d'Hermès, crafted by the esteemed French brand Hermès, is an “Eau de Parfum“ aimed at women and falls within the floral scent category. This fragrance pays a complete tribute to the brand's adoration for flowers, which are natural elements that Hermès associates strongly with femininity and romantic notions. Launched in 2013 by Jean-Claude Ellena, the house's in-house perfumer, this scent offers us the essence of a fresh start, a new day characterized by the sole presence of flowers—myriad blooms glistening with morning dew, enveloped in sunlight. Each aroma intertwines to evoke femininity, creating a serene moment devoid of noise and distraction—where only we and the blossoms coexist.

The scent profile starts with a blend of zesty citrus and watery notes, establishing a moist atmosphere reminiscent of a gentle morning breeze. Following this, a floral heart emerges, dominated by the gardenia—a delicate, soft, and silky white flower that envelops us in warmth and passion, leaving a gentle veil on our skin, ultimately settling with hints of wood and musk.

CELEBRATING WOMANHOOD. Hermès cherishes the woman as a symbol of growth and admiration, which is why every fragrance serves as a tribute to her essence. In this case, we honor her beauty, both inner and outer, captured exquisitely through the scent of this delightful perfume.

A FLORAL UNIVERSE. Behind the formulation of this fragrance lies a plethora of floral elements: petals, stems, extracts, essential oils, and more. The distinctive scents have been meticulously kept under wraps by Hermès, rendering this perfume a captivating enigma of exclusivity.

ULTIMATE ELEGANCE. This fragrance encapsulates daylight’s essence, catering to the sophisticated clientele. It boasts a soft and refined scent that resonates with exquisite taste and unparalleled elegance.