BURBERRY HERO edt vapor 150 ml

Burberry introduces Hero, the inaugural scent designed by Riccardo Tisci for the iconic brand. This fragrance embodies a fresh masculine essence that delves into the themes of duality and the majestic influence of the animal world. It portrays a man on a journey of change and evolution, epitomizing a contemporary hero. Burberry redefines heroism in today’s context, breaking away from conventional notions of masculinity, and encouraging men to evolve, find the inner strength to accept their true selves, and rise above the ordinary.

With an inspiring and heroic essence, both man and horse mirror each other’s grace as they push boundaries, transforming into a legendary being, symbolizing personal growth and reinvention. This new archetype personifies a hero. Mysterious and daring, Burberry Hero revels in the concept of duality, showcasing attributes like strength versus delicacy, power juxtaposed with kindness, and physical prowess blended with imagination.

The fragrance itself is an intriguing mix that balances robust scents with refreshing notes, embodying the modern man's inherent complexity. With its invigorating, light, and bold nature, Hero is accentuated by lively bergamot, complemented by the warm spice of juniper and black pepper. Juniper, a quintessential British element in perfumery, offers a dynamic freshness, while a trio of rich cedarwood oils from the Appalachians, Atlas Mountains, and Himalayas adds depth and warmth to the scent profile.

The Hero bottle marks a contemporary evolution of Riccardo Tisci's Burberry fragrances, featuring the embossed TB monogram for the first time. Exuding strength and modernity akin to its fragrance, its angular design serves as an abstract tribute to the shape of a horse's hoof, adorned with the elegant and familiar Burberry logo.