TRANSFORM ANY OCCASION INTO A VIVID CELEBRATION!
Viva la Juicy Rosé from Juicy Couture is an “Eau de Parfum” that falls within the fruity floral category. This fragrance marks the latest chapter in the Viva la Juicy series, revealing a vibrant world filled with exuberance, joy, and festivities, all viewed through rosy lenses. Released in 2015, it presents the ultimate party queen—a spirited and stylish young woman who radiates glamour and charm, exuding a whirlwind of infectious joy. With her endearing and sweet persona, she has the magic to sprinkle pink hues on any occasion and transform a dull, gray day into a splendid explosion of happiness.

The fragrance opens with a delightful effervescence of mandarin and pear, briefly highlighting the scent of jasmine, a note that embodies femininity and paves the way to a lush floral heart comprised of delicate rose, peony, and jasmine sambac. The base notes conclude the experience with simmering lily root, benzoin, and ambroxan, introducing a subtle intensity and sensuality.

YOUTHFUL APPEAL. Viva la Juicy Rosé appeals to a younger demographic, capturing many of the brand's core philosophies. This scent encapsulates feminine elegance, a passion for fashion, and a love for chic social gatherings.

SPRINGTIME FRAGRANCE. This enchanting aromatic blend is the perfect companion for the spring season, thanks to its airy and gentle floral notes. It offers a refreshing sweetness, ideal for warm moments.

ELEGANT BOTTLE. The design is love at first sight—a classic, luxurious glass bottle adorned with a fuchsia ribbon and painted in a soft metallic pink hue, reminiscent of pink champagne. It embodies class, glamour, and sophistication.